<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=159779227907527&amp;ev=PageView&amp;noscript=1">

Welcome To Our Blog

The Key Steps Of A Data Enrichment Project

By James Crowder | 4 May 2017




Marketing data is a currency that’s getting stronger year-on-year. Thanks to data’s prolific use, marketing has become more of a science than an art, and the more businesses use data to shape and create ever more targeted and relevant campaigns, the more they need to use it – or fall behind the com...

Read More ➢
0

How To Quickly Source Marketing Data For Your Next Campaign

By James Crowder | 19 April 2017




Big data might be regarded as a buzzword, but it’s here to stay. Marketing data and the insights that can be gleaned from it are helping business grow, attract new customers and retain current customers. 

Read More ➢
0

To cleanse or to buy data, that is the question

By James Crowder | 20 March 2017




 

Poor quality data can be a real problem. People change positions and jobs regularly, and salespeople frequently complain that they can’t reach prospects because their contact  details are no longer valid. Add to this the problems created by duplicate copies and irrelevant data, and it becomes clea...

Read More ➢
0

A Guide to Outsourced Marketing

By James Crowder | 15 March 2017




Marketing has never been easier or more complex, both at the same time. This may sound contradictory but this is the dilemma most organisations face in today’s digital world. It’s easier because there are so many channels to get your message across and if you’re savvy, you can do this at a relat...

Read More ➢
0

What is an ideal MQL follow up timescale?

By James Crowder | 13 March 2017




We know this isn’t exactly rocket science but the faster you follow up on a marketing lead the more chance of it converting! Sales leads that are hot off the press stand a much better chance of turning into a sale if they are contacted within 24 hours but it’s amazing how many organisations fail ...

Read More ➢
0

Does Telemarketing Work?

By James Crowder | 28 February 2017




More and more businesses are coming to us and asking "does Telemarketing work"? Over the last 20 years telemarketing has got a bad reputation amongst some people, but why? A lot of the negative press comes from campaigns that go wrong and bad telemarketing practices. So what are the top 10 reaso...

Read More ➢
0