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Hiring B2B Telemarketers with High EQ

By GCL | 18 November 2019




Whether you’re building your own B2B telemarketing team or looking for a B2B partner to assist with your telemarketing campaign, it’s important to find telemarketers with high emotional intelligence (EQ).

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Why EQ is Critical in Telemarketing

By GCL | 4 November 2019




Many jobs, whether you’re a copywriter, coal miner, or painter, require you to interact with people. However, client-facing roles such as waiters, secretaries or doctors have much greater demands placed on them when it comes to these social interactions. Another highly demanding client-facing rol...

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5 Things You Should Know When Allocating Your B2B Marketing Budget

By GCL | 25 July 2019




Whether you are a small business, or a large megacorporation, there are always challenges when it comes to allocating your B2B marketing budget. Your marketing budget will be affected by a number of factors including changes in your industry, performance by your competitors, and revenue and profi...

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The Secret To Selling To Different Cultures

By GCL | 8 July 2019




In today’s ultra-connected world, many B2B companies are looking to expand their reach across the globe. However, operating in other markets comes with a variety of challenges. One of the greatest of these challenges is selling your product or service to an entirely new culture.

 

Here are a few ...

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The Benefits A B2B Telemarketing Partner Offers Your Company

By GCL | 1 July 2019




We’ve discussed in great detail the differences between B2B and B2C telemarketing, particularly when it comes to cold calling and how B2C telemarketing can give its B2B counterpart a bad reputation. The reality of B2B telemarketing is a different story. 

 

This article from Hackernoon highlights ...

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The 5 Best Ways To Boost Registrations For Your Company's Conference Or Event

By Romaana Mahtey | 14 December 2018




 Many organisations are taking advantage of the promotional and sales opportunities conferences and events provide. But these opportunities will only be available if your event has attendees.

Here are five of the best registration approaches to ensure you get the attendees you need for your even...

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